PURPOSE OF POSITION: To maintain and improve digital communications to promote the work of various departments in the Medical Center. Collaborate with clients to maintain and enhance content on www.cincinnatichildrens.org. Leverage opportunities to promote digital content beyond the primary .org website.
·Ongoing Content Management Edit assigned client websites and maintain content that is current, optimized and achieving its intended goals. Employ best practices in writing/editing digital content and website design/layout. Develop and maintain a schedule to independently work simultaneously on multiple client projects with different timelines, deliverables and deadlines.
·Proactive Enhancement of Website Focus on basic quality improvement efforts to implement best website practices. Participate in team discussions about best practices. Use best practices and judgment to identify optimal content and layout to best promote Cincinnati Children's. Partner with clients and Marketing & Communications colleagues to improve website content and presentation. Proactively apply basic usability and SEO trends and best practices to support improvement strategies. Use analytics to measure changes and adjust content as needed in coordination with colleagues or clients. Work independently to become familiar with all aspects of the website to cross-link your work with other related areas of the website.
·Client Relationship Management Show flexibility and adaptability in client interactions, changing approach or method of communication to best match client's interest, availability, goals and technical knowledge. Effectively translate technical or complex concepts into more basic language that matches your client's knowledge or engagement level.
Skills & Competencies
·Project Management Ability to work independently to develop, implement and manage projects; knowledge of the principles and concepts of project management including proficiency with relevant project management tools
·Communication - Advanced Excellent verbal, written and interpersonal communication skills.
·Technical Proven skills utilizing content management systems to edit and publish online content. Knowledge of SEO practices and page optimization. Basic familiarity with web analytics. Knowledge of user experience principles and client service / management. Basic HTML knowledge.
·Bachelor's Degree in Marketing, Communications, Digital Media, English, or related field
Cincinnati Children’s is an Equal Opportunity Employer. Qualified applicants receive consideration for employment without regard to race, color, religion, sex, national origin, age, genetic information,
physical or mental disability, military or veteran status, sexual orientation, gender identity/expression, or other protected status in accordance with applicable federal, state, and local laws and regulations.
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